Information on the Telstra ADSL outage
There is now a small amount of information about the ADSL outage yesterday, but it seems to be inaccurate.
“A Telstra spokesperson said the problems had been resolved this morning.” - 28 Apr 2004.
According to my logs the service was down from 08:54 - 15:03, although it was unstable from 05:45 - 08:54 when it went dropped completely.
The mass media haven’t picked up on it yet, but much of Telstra’s ADSL network in Victoria has been down all day. This includes my connection at home where my mail server lives. So much for a ‘world class’ telecommunications company..
Advertisers face up to TiVo reality
Advertisers face up to TiVo reality.
I always find articles like this amusing due to the responses from people in the advertising industry. The fact is nobody wants to see advertising. TiVo, pop-up blockers, web filtering proxies etc are the new tools consumers are using to try and reduce the amount of advertising intrusions into their life. The advertising industry’s response is to try and find new ways of advertising to get around the consumer blocking technologies that are in place. This seems a little foolish to me since the type of people implementing blocking tools clearly do not want to see advertising, and would most likely ignore any ads that did make it through to their screen.
One of my favorite recent news items on advertising was the annoucement by Unicast that they will be deploying full screen video ads to web browsers. Several sources quoted their market research which found “of the approximately 1,750 people exposed to the ads, only 28 percent found them to be annoying, compared with other studies that suggested 38 percent find TV commercials annoying.” They claim this new technology is better because only 28% of people find it annoying. Advertising in a format that annoys 28% of your potential customers does not seem like good business sense to me.
Ok.. I’ve got Blogger all sorted out now, links in place, and we’re ready to roll.
It was actually this Slashdot article that motivated me to get the blog up and running again. I’ve been thinking about it for a couple of months now, but needed the Gmail account carrot dangled in front of me to lure me back to blogger.com. Sadly I didn’t score a Gmail account, but I’m sure I’ll get one at some point in the future.
I’m back!